Mastering Local SEO: The Ultimate Guide to Local Search Engine Marketing
Local search engine marketing is the talk of the town, and if you’re not already on board, it’s high time you join the party. In this comprehensive guide, we’ll dive into the world of local SEO and explore how to unlock the full potential of your business—even during the most competitive times. cue dramatic music […]
Avoiding the Crash & Burn: Business Survival Strategies
We’re hearing talk of recession and layoffs almost daily on the news. Talk around the watercooler is that this economic slump is a… well… bummer. But, what the news ISN’T talking about (but we are) is what the businesses that stay afloat and even grow during tough economic periods do. What strategies are they implementing? Where […]
How to Succeed With Online Course Marketing
As businesses and corporations look for ways to diversify their income streams, many have turned to online courses as a reliable source of revenue. But how do you market your online course and make sure it is successful? Developing an effective online course marketing strategy can be a daunting task, but it is essential if […]
Branding Your Business: It’s All About Connection
Branding Your Business: It’s All About Connection I know where you’re at. You’ve just started this new venture or you’ve grown it to a point where your visuals just aren’t cutting it anymore. You’re thinking to yourself, “Hey self. I think we need a little facelift.” And then you realize you’re at a complete loss […]
Why Timelapse Video is Key in Construction
The use of time-lapse videos in the construction industry has become increasingly popular in recent years, with many clients now considering it a crucial part of their workflow. But what are the benefits of using time-lapse videos in construction? The Benefits of Timelapse Construction Video Marketing Collateral One of the main benefits of using time-lapse […]
Start ‘Marketing’; now before it’s needed
After nearly 30 years of doing this, I realize one thing for sure; marketing is not a new concept. No, I’m not going to take you on a LONG journey of showing you how The Romans mastered marketing, or other historical examples (although those would be true, and deserving of their own articles), but I […]
Your Audience Determines Your Future
Have you ever gone to an event, expecting it to be about one thing, only to find that it was about something completely different? Did you quickly realize that this event held absolutely no interest for you? Or how about going to a costume party and being the only one not in a costume – […]
Business & Client Matchmaking – How It’s Done
Build Your Brand: Do you define searches, or do searches define you? It might sound crazy, but how you define your online identity will ultimately affect the audience that finds your site in searches. Ideally, you want to ensure that your content and keywords match your ideal audience! Nuances such as tone and style may […]
Visual Storytelling: How to End the Video Marketing ‘Disconnect’
My first introduction to visual storytelling was when I was a kid. One of my favorite memories was sitting with Roland, who was like a grandfather to me and listening to his crazy stories. With great ease, he would spin these wild tales of adventure while I listened completely transfixed, envisioning the entire adventure. Wildly […]
SEO Website Traffic: The Key
SEO means search engine optimization – this article will help you gain a deeper understanding of the importance of SEO for your website. The facts about organic vs paid traffic Do you want your company website to appear on Google’s 1st page? Of course, you do! But, do you know why that is absolutely critical? […]
The Top 3 Video Marketing Myths
You’ve thought about your idea for a product, service, or business model over a million times. You’ve stressed over its creation, how this thing was formed in your head, and the daydreaming of the resulting success of your efforts. How do you get this idea from your head to the public space where it can […]
