Breaking the Myth: Why DIY Branding and Web Design Could Be Costing Your Business Money
As the Creative Director at Suited, I’ve seen firsthand how myths can hinder progress and lead to confusion. One myth in particular that I see all too often is the idea that DIY branding and web design is less expensive than hiring a professional. In reality, DIY can end up costing your business money and […]
Build then hire – this is the way.
This one is a bit personal and even discloses more than most SMBs like Suited would. I’m going to tell you what coaches have told me, what virtually all CFOs would recommend, and what just about every startup does to truly scale… but it’s also what we are doing at Suited. Oddly, it still confuses […]
Your Audience Determines Your Future
Have you ever gone to an event, expecting it to be about one thing, only to find that it was about something completely different? Did you quickly realize that this event held absolutely no interest for you? Or how about going to a costume party and being the only one not in a costume – […]
SEO Website Traffic: The Key
SEO means search engine optimization – this article will help you gain a deeper understanding of the importance of SEO for your website. The facts about organic vs paid traffic Do you want your company website to appear on Google’s 1st page? Of course, you do! But, do you know why that is absolutely critical? […]
Art vs. Design; Knowing the Difference Helps Everyone
Art vs. Design, Is it Art or Is it Design? For the longest time, I viewed the terms as interchangeable. “Art” referred to a piece of “design”, and “design” was what you did to make “art”. You ‘design’ or ‘make’ art in different forms, right? I like to keep the two distinctly separate now after being […]
The Top 3 Video Marketing Myths
You’ve thought about your idea for a product, service, or business model over a million times. You’ve stressed over its creation, how this thing was formed in your head, and the daydreaming of the resulting success of your efforts. How do you get this idea from your head to the public space where it can […]
B2B Companies are Utilizing D2C Brand Marketing
Brands, as we know them (as consumers), have not really gone anywhere.However, many would argue that in a way they are ‘back’. Back as part of a core element in startups, and small businesses everywhere. In this article, I hone in specifically on B2B Businesses that historically have only placed core ‘XYZ Company LLC’ on […]
